# GARMIN LTD

Summary updated: 2026-10-04T09:52:56.294905Z
Canonical: https://finbar.com/research/companies/garmin

## Overview

Garmin Ltd. designs, develops, manufactures, markets and distributes GPS-enabled navigation, communication, sensor-based and information products and services. Its five primary markets are Fitness, Outdoor, Aviation, Marine and Auto OEM, with products serving original-equipment and aftermarket applications. [1](https://app.finbar.com/go?id=P119484748)

Garmin’s mission is to be an enduring company by creating superior products for automotive, aviation, marine, outdoor and sports that are essential to customers’ lives. [2](https://www.garmin.com/en-US/company/about-garmin/)

The company operates internationally across the Americas, EMEA and Asia Pacific. As of December 27, 2025, Garmin reported approximately 23,000 full- and part-time employees worldwide; its company profile describes a presence in 37 countries. [3](https://app.finbar.com/go?id=P562305)[2](https://www.garmin.com/en-US/company/about-garmin/) Fiscal 2025 net sales were $7.246 billion. [4](https://app.finbar.com/go?id=T7427692)
[1](https://app.finbar.com/go?id=P119484748)[3](https://app.finbar.com/go?id=P562305)[4](https://app.finbar.com/go?id=T7427692)[2](https://www.garmin.com/en-US/company/about-garmin/)

## Products & services

Garmin’s fitness products include Forerunner® running watches with GPS, sports and multisport profiles, and model-dependent features such as biometrics, maps, music, LTE, solar charging and AMOLED displays. Its broader range includes Venu®, vívoactive®, vívomove®, Lily®, vívosmart® and Bounce™ wearables; cycling computers, power meters, radars and cameras; and Tacx® indoor trainers and smart bikes. MYLAPS adds sports timing and performance analytics. Garmin Connect and Connect Mobile support activity, workout and wellness tracking and analysis, while Connect+ adds paid insights and performance dashboards. Connect IQ supports third-party watch faces, apps, widgets and data fields for compatible devices. [5](https://app.finbar.com/go?id=P65002212)[6](https://app.finbar.com/go?id=P60853221)[7](https://app.finbar.com/go?id=P50264292)[8](https://app.finbar.com/go?id=P66918259)[9](https://app.finbar.com/go?id=P33778828)[10](https://app.finbar.com/go?id=P52088675)[11](https://app.finbar.com/go?id=P68395904)

Outdoor products include fēnix®, Instinct®, tactix®, Enduro™ and MARQ® adventure watches, with features that vary by model, including mapping, solar charging, satellite or LTE connectivity, tactical functions and extended-battery capabilities. inReach® devices support messaging, weather and SOS with an active service plan; Garmin Response provides 24/7 emergency coordination. The range also includes handheld GPS devices, Outdoor Maps+ subscriptions, Approach® golf products and course maps, consumer and specialist vehicle navigation, Xero® optics, dog-tracking products, Blaze™ equine wellness products, and Descent™ dive computers and accessories. Descent models support multiple dive modes, including nitrox/trimix and closed-circuit rebreather; paired transceivers can monitor up to eight tanks. [12](https://app.finbar.com/go?id=P113224313)[13](https://app.finbar.com/go?id=P87195131)[14](https://app.finbar.com/go?id=P28876089)[15](https://app.finbar.com/go?id=P19011844)[16](https://app.finbar.com/go?id=P38903182)[17](https://app.finbar.com/go?id=P31589156)[18](https://app.finbar.com/go?id=P41962620)

Aviation products include integrated flight decks, cockpit displays, GPS and VHF radios, autopilots, weather and traffic systems, transponders, audio/intercoms and engine-monitoring equipment. Safety capabilities include Autoland, which can initiate autonomous landing if a pilot cannot act, and Smart Glide™ for engine-out assistance. Aviation-related services include Garmin Pilot™ electronic flight bag, PlaneSync connected-aircraft monitoring, charts and databases, runway/performance tools, and training and support. Marine offerings include GPSMAP® and ECHOMAP™ chartplotters, sonar and fishfinders such as LiveScope™, marine radar, autopilots, VHF/AIS, Fusion® and JL Audio® systems, digital switching and Force® trolling motors. For automakers, Garmin supplies domain controllers and infotainment systems integrating navigation, audio/video, displays, cameras, smartphone connections and voice functions. In fiscal 2025, Fitness represented 33% of net sales, Outdoor 28%, Aviation 14%, Marine 16% and Auto OEM 9%. [19](https://app.finbar.com/go?id=P112541038)[20](https://app.finbar.com/go?id=P102207139)[21](https://app.finbar.com/go?id=P58395234)[22](https://app.finbar.com/go?id=P62724780)[23](https://app.finbar.com/go?id=P121402301)[24](https://app.finbar.com/go?id=P33682815)[25](https://app.finbar.com/go?id=P33341630)[26](https://app.finbar.com/go?id=P103996846)[27](https://app.finbar.com/go?id=P92562141)[28](https://app.finbar.com/go?id=P121371703)[29](https://app.finbar.com/go?id=P114882816)[30](https://app.finbar.com/go?id=P45629695)[31](https://app.finbar.com/go?id=P75340480)[32](https://app.finbar.com/go?id=P27817597)[33](https://app.finbar.com/go?id=P97747789)[34](https://app.finbar.com/go?id=P184432)[35](https://app.finbar.com/go?id=P11946449)[36](https://app.finbar.com/go?id=P68758114)[37](https://app.finbar.com/go?id=P69427698)[38](https://app.finbar.com/go?id=P78312608)[39](https://app.finbar.com/go?id=P39913554)[40](https://app.finbar.com/go?id=P33580337)[41](https://app.finbar.com/go?id=P28614905)[42](https://app.finbar.com/go?id=P20862173)[43](https://app.finbar.com/go?id=P107025777)[44](https://app.finbar.com/go?id=P8159900)[45](https://app.finbar.com/go?id=P102672874)[46](https://app.finbar.com/go?id=P34597054)[47](https://app.finbar.com/go?id=P13901644)[48](https://app.finbar.com/go?id=T8564405)
[5](https://app.finbar.com/go?id=P65002212)[6](https://app.finbar.com/go?id=P60853221)[7](https://app.finbar.com/go?id=P50264292)[8](https://app.finbar.com/go?id=P66918259)[9](https://app.finbar.com/go?id=P33778828)[10](https://app.finbar.com/go?id=P52088675)[11](https://app.finbar.com/go?id=P68395904)[12](https://app.finbar.com/go?id=P113224313)[13](https://app.finbar.com/go?id=P87195131)[14](https://app.finbar.com/go?id=P28876089)[15](https://app.finbar.com/go?id=P19011844)[16](https://app.finbar.com/go?id=P38903182)[17](https://app.finbar.com/go?id=P31589156)[18](https://app.finbar.com/go?id=P41962620)[19](https://app.finbar.com/go?id=P112541038)[20](https://app.finbar.com/go?id=P102207139)[21](https://app.finbar.com/go?id=P58395234)[22](https://app.finbar.com/go?id=P62724780)[23](https://app.finbar.com/go?id=P121402301)[24](https://app.finbar.com/go?id=P33682815)[25](https://app.finbar.com/go?id=P33341630)[26](https://app.finbar.com/go?id=P103996846)[27](https://app.finbar.com/go?id=P92562141)[28](https://app.finbar.com/go?id=P121371703)[29](https://app.finbar.com/go?id=P114882816)[30](https://app.finbar.com/go?id=P45629695)[31](https://app.finbar.com/go?id=P75340480)[32](https://app.finbar.com/go?id=P27817597)[33](https://app.finbar.com/go?id=P97747789)[34](https://app.finbar.com/go?id=P184432)[35](https://app.finbar.com/go?id=P11946449)[36](https://app.finbar.com/go?id=P68758114)[37](https://app.finbar.com/go?id=P69427698)[38](https://app.finbar.com/go?id=P78312608)[39](https://app.finbar.com/go?id=P39913554)[40](https://app.finbar.com/go?id=P33580337)[41](https://app.finbar.com/go?id=P28614905)[42](https://app.finbar.com/go?id=P20862173)[43](https://app.finbar.com/go?id=P107025777)[44](https://app.finbar.com/go?id=P8159900)[45](https://app.finbar.com/go?id=P102672874)[46](https://app.finbar.com/go?id=P34597054)[47](https://app.finbar.com/go?id=P13901644)[48](https://app.finbar.com/go?id=T8564405)[48](https://app.finbar.com/go?id=T8564405)[48](https://app.finbar.com/go?id=T8564405)[48](https://app.finbar.com/go?id=T8564405)[48](https://app.finbar.com/go?id=T8564405)

## Geographic presence

Garmin’s FY2025 net sales were $7.246 billion: $3.454 billion (47.7%) in the Americas, $2.742 billion (37.8%) in EMEA, and $1.050 billion (14.5%) in APAC. These regions cover the Americas; Europe, the Middle East and Africa; and Asia Pacific and the Australian Continent, respectively. [49](https://app.finbar.com/go?id=T12520295)[50](https://app.finbar.com/go?id=P120107605) In the 26 weeks ended June 27, 2026, the regional sales mix was similar: Americas 47.7%, EMEA 37.7%, and APAC 14.6%. The United States was the only country reported as accounting for more than 10% of net sales; an exact U.S. share was not provided. [51](https://app.finbar.com/go?id=T16503061)

At December 27, 2025, Garmin had approximately 23,000 employees worldwide: 8,100 in the Americas, 11,400 in APAC, and 3,500 in EMEA. [3](https://app.finbar.com/go?id=P562305) Its operations include offices in the United States, Europe and Asia; the company identifies Taiwan as the location of its principal consumer-product manufacturing facilities. Its regional operating roles include U.S.-based leadership of Americas sales and marketing and most research and development, Taiwan-based manufacturing and distribution to subsidiaries, and EMEA sales and marketing leadership from the U.K. [52](https://app.finbar.com/go?id=P86271737)[50](https://app.finbar.com/go?id=P120107605) Garmin’s facilities directory lists locations including Olathe, Kansas; Southampton, U.K.; New Taipei City, Taiwan; and Salem, Oregon. [53](https://www.garmin.com/en-US/company/locations/facilities/)
[49](https://app.finbar.com/go?id=T12520295)[50](https://app.finbar.com/go?id=P120107605)[51](https://app.finbar.com/go?id=T16503061)[3](https://app.finbar.com/go?id=P562305)[52](https://app.finbar.com/go?id=P86271737)[53](https://www.garmin.com/en-US/company/locations/facilities/)

## Business segments

Garmin Ltd. reports five operating segments, which are also its five reportable segments. For the fiscal year ended December 27, 2025, net sales totaled $7,245.519 million. Fitness generated $2,357.000 million (about 33%), focused on fitness and wellness products such as running watches, smartwatches and cycling products; Outdoor generated $2,054.061 million (about 28%), focused on outdoor recreation products including adventure watches, handheld GPS devices, satellite communicators and golf products. [54](https://app.finbar.com/go?id=P44371815)[48](https://app.finbar.com/go?id=T8564405)[55](https://app.finbar.com/go?id=P48322288)[5](https://app.finbar.com/go?id=P65002212)[6](https://app.finbar.com/go?id=P60853221)[56](https://app.finbar.com/go?id=P29380614)[12](https://app.finbar.com/go?id=P113224313)[14](https://app.finbar.com/go?id=P28876089)[15](https://app.finbar.com/go?id=P19011844)

Aviation generated $987.161 million (about 14%), with avionics and services including flight decks, navigation and communication, and flight-control and safety systems; Marine generated $1,182.615 million (about 16%), focused on recreational marine products such as chartplotters and multifunction displays; and Auto OEM generated $664.682 million (about 9%), supplying automakers with hardware and software including vehicle domain controllers and infotainment systems. Garmin also describes product categories within these segments, but does not report separate financial results for those categories. [48](https://app.finbar.com/go?id=T8564405)[22](https://app.finbar.com/go?id=P62724780)[24](https://app.finbar.com/go?id=P33682815)[25](https://app.finbar.com/go?id=P33341630)[57](https://app.finbar.com/go?id=P108471724)[33](https://app.finbar.com/go?id=P97747789)[44](https://app.finbar.com/go?id=P8159900)[45](https://app.finbar.com/go?id=P102672874)[46](https://app.finbar.com/go?id=P34597054)[54](https://app.finbar.com/go?id=P44371815)
[54](https://app.finbar.com/go?id=P44371815)[48](https://app.finbar.com/go?id=T8564405)[55](https://app.finbar.com/go?id=P48322288)[5](https://app.finbar.com/go?id=P65002212)[6](https://app.finbar.com/go?id=P60853221)[56](https://app.finbar.com/go?id=P29380614)[12](https://app.finbar.com/go?id=P113224313)[14](https://app.finbar.com/go?id=P28876089)[15](https://app.finbar.com/go?id=P19011844)[22](https://app.finbar.com/go?id=P62724780)[24](https://app.finbar.com/go?id=P33682815)[25](https://app.finbar.com/go?id=P33341630)[57](https://app.finbar.com/go?id=P108471724)[33](https://app.finbar.com/go?id=P97747789)[44](https://app.finbar.com/go?id=P8159900)[45](https://app.finbar.com/go?id=P102672874)[46](https://app.finbar.com/go?id=P34597054)

## Company history

Garmin was founded in October 1989 by Gary Burrell and Min Kao. It opened its first manufacturing facility in Taiwan in 1990 and introduced its first product, the GPS 100, in 1991. It reached an early scale milestone in 1997, selling its millionth unit, and began trading on Nasdaq in 2000. [58](https://www.garmin.com/en-US/company/history/)[59](https://www.garmin.com/en-US/company/leadership/executive/min-kao/)[60](https://www.garmin.com/en-US/newsroom/press-release/corporate/2012-garmin-arrives-at-a-milestone-100-million-products-sold/)[61](https://www.garmin.com/en-US/blog/general/garmin-announces-move-to-new-york-stock-exchange/)

The company expanded into fitness in 2003 with the Forerunner 201, its first GPS-enabled running watch, and acquired UPS Aviation Technologies that year. It added wireless and personal-monitoring capabilities through its 2006 acquisition of Dynastream Innovations. [62](https://www.garmin.com/en-US/blog/fitness/twenty-years-of-running-with-garmin/)[63](https://www8.garmin.com/aboutGarmin/invRelations/reports/8K_082203.pdf)[64](https://www8.garmin.com/aboutGarmin/invRelations/reports/2006_Annual_report.pdf) In 2010, Garmin changed its place of incorporation from the Cayman Islands to Switzerland. In 2013, Cliff Pemble became president and CEO, succeeding co-founder Min Kao, who became executive chairman. [65](https://www.garmin.com/en-US/newsroom/press-release/corporate/2010-garmin-completes-redomestication-to-switzerland/)[66](https://www.garmin.com/en-US/newsroom/press-release/corporate/2012-garmin-announces-executive-transition-plan/)

Garmin continued broadening its businesses through acquisitions: Fusion Electronics in 2014, DeLorme in 2016, and Tacx in 2019. It transferred its U.S. stock listing from Nasdaq to the New York Stock Exchange in 2021. In 2026, Garmin announced its acquisition of TrainingPeaks and TrainHeroic, adding athlete coaching and training platforms. [67](https://www.garmin.com/en-US/newsroom/press-release/corporate/2014-garmin-completes-acquisition-of-fusion-electronics/)[68](https://www.garmin.com/en-US/newsroom/press-release/corporate/2016-garmin-completes-acquisition-of-delorme/)[69](https://www.garmin.com/en-US/newsroom/press-release/corporate/2019-garmin-signs-purchase-agreement-to-acquire-tacx-the-leading-manufacturer-of-indoor-bike-trainers/)[70](https://www.garmin.com/en-US/newsroom/press-release/corporate/garmin-announces-transfer-of-listing-to-the-new-york-stock-exchange/)[71](https://www.garmin.com/en-US/newsroom/press-release/corporate/garmin-acquires-trainingpeaks-and-trainheroic-leading-endurance-and-strength-training-platforms-for-athletes-and-coaches/)
[58](https://www.garmin.com/en-US/company/history/)[59](https://www.garmin.com/en-US/company/leadership/executive/min-kao/)[60](https://www.garmin.com/en-US/newsroom/press-release/corporate/2012-garmin-arrives-at-a-milestone-100-million-products-sold/)[61](https://www.garmin.com/en-US/blog/general/garmin-announces-move-to-new-york-stock-exchange/)[62](https://www.garmin.com/en-US/blog/fitness/twenty-years-of-running-with-garmin/)[63](https://www8.garmin.com/aboutGarmin/invRelations/reports/8K_082203.pdf)[64](https://www8.garmin.com/aboutGarmin/invRelations/reports/2006_Annual_report.pdf)[65](https://www.garmin.com/en-US/newsroom/press-release/corporate/2010-garmin-completes-redomestication-to-switzerland/)[66](https://www.garmin.com/en-US/newsroom/press-release/corporate/2012-garmin-announces-executive-transition-plan/)[67](https://www.garmin.com/en-US/newsroom/press-release/corporate/2014-garmin-completes-acquisition-of-fusion-electronics/)[68](https://www.garmin.com/en-US/newsroom/press-release/corporate/2016-garmin-completes-acquisition-of-delorme/)[69](https://www.garmin.com/en-US/newsroom/press-release/corporate/2019-garmin-signs-purchase-agreement-to-acquire-tacx-the-leading-manufacturer-of-indoor-bike-trainers/)[70](https://www.garmin.com/en-US/newsroom/press-release/corporate/garmin-announces-transfer-of-listing-to-the-new-york-stock-exchange/)[71](https://www.garmin.com/en-US/newsroom/press-release/corporate/garmin-acquires-trainingpeaks-and-trainheroic-leading-endurance-and-strength-training-platforms-for-athletes-and-coaches/)

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62. [www.garmin.com](https://www.garmin.com/en-US/blog/fitness/twenty-years-of-running-with-garmin/)
63. [www8.garmin.com](https://www8.garmin.com/aboutGarmin/invRelations/reports/8K_082203.pdf)
64. [www8.garmin.com](https://www8.garmin.com/aboutGarmin/invRelations/reports/2006_Annual_report.pdf)
65. [www.garmin.com](https://www.garmin.com/en-US/newsroom/press-release/corporate/2010-garmin-completes-redomestication-to-switzerland/)
66. [www.garmin.com](https://www.garmin.com/en-US/newsroom/press-release/corporate/2012-garmin-announces-executive-transition-plan/)
67. [www.garmin.com](https://www.garmin.com/en-US/newsroom/press-release/corporate/2014-garmin-completes-acquisition-of-fusion-electronics/)
68. [www.garmin.com](https://www.garmin.com/en-US/newsroom/press-release/corporate/2016-garmin-completes-acquisition-of-delorme/)
69. [www.garmin.com](https://www.garmin.com/en-US/newsroom/press-release/corporate/2019-garmin-signs-purchase-agreement-to-acquire-tacx-the-leading-manufacturer-of-indoor-bike-trainers/)
70. [www.garmin.com](https://www.garmin.com/en-US/newsroom/press-release/corporate/garmin-announces-transfer-of-listing-to-the-new-york-stock-exchange/)
71. [www.garmin.com](https://www.garmin.com/en-US/newsroom/press-release/corporate/garmin-acquires-trainingpeaks-and-trainheroic-leading-endurance-and-strength-training-platforms-for-athletes-and-coaches/)

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