Overview
Cembra Money Bank AG, which operates under the Cembra brand, is a Swiss consumer-finance and payments provider headquartered in Zurich. Its core products include personal and auto loans, leasing, credit cards, invoice financing and savings products. The business is primarily focused on Switzerland.[1][2]
Cembra’s stated vision is to use technology to deliver intuitive customer solutions in consumer finance. Its roots date to 1912, and it became an independent, publicly listed bank in 2013 before adopting the Cembra brand in 2020.[3][4] In 2025, it reported net revenues of CHF 542.2 million and 773 full-time-equivalent employees; the company also describes itself as serving more than two million customers.[5][6] [1][2][3][4][5][5][6]
Products & services
Cembra Money Bank offers personal loans, auto loans and leasing, credit cards, buy-now-pay-later (BNPL) and invoice financing, insurance, and savings products. Its card portfolio includes Certo!, Confo’Card, IKEA Family, SPAR and TCS cards. CembraPay supports purchases by invoice online and in stores, with invoice financing and flexible payment options. The Cembra app provides card and account views, credit-limit increase requests, insurance options and scan-and-pay functionality.[2][7][8] The company also offers insurance alongside financing products and lists savings accounts and medium-term notes, including fixed-term notes.[1][9][10]
In 2025, commission and fee income comprised CHF 89.4 million from credit cards (52.6%), CHF 40.1 million from BNPL (23.6%), CHF 22.2 million from insurance (13.1%), and CHF 18.6 million from loans and leases (10.9%). These percentages represent shares of commission and fee income, not total company revenue.[11] [2][7][8][1][9][10][11][11][11][11][9][10]
Geographic presence
Cembra Money Bank’s customer-facing operations and sales are focused on Switzerland. Its 2025 Annual Report describes its products as being offered to individuals in Switzerland; although the Group has a Latvian subsidiary, the report does not identify Latvia as a customer sales market.[12][1] The report does not provide a country or regional revenue split.[12]
The registered office and head office are at Bändliweg 20, 8048 Zurich. Cembra lists five Swiss hubs: Bern, Zurich, Lausanne, Lugano and St. Gallen.[13][14][15][16][17][18] At year-end 2025, the company reported 712 FTEs in Switzerland and 61 in “Nearshoring,” 773 FTEs in total; the presentation does not specify the country represented by Nearshoring.[19] [12][1][13][14][15][16][17][18][19][20][21]
Business segments
Cembra reports two business segments: Lending and Payments. Lending comprises personal loans and auto leasing and loans; Payments comprises credit cards and buy now, pay later (BNPL).[22][23][24]
For FY2025, Lending generated CHF 323.1 million of net revenue, approximately 59.6% of the CHF 542.2 million group total, and CHF 113.5 million of net income, approximately 63.2% of group net income. Payments generated CHF 219.1 million of net revenue, approximately 40.4% of the group total, and CHF 66.1 million of net income, approximately 36.8%.[25]
The latest available report as of 4 October 2026 is the half-year report for the six months ended 30 June 2026; the percentages above use FY2025, the latest complete-year segment breakdown. Cembra reports product/business lines within Lending and Payments, rather than separate geographic segment results.[26][27][25] [25][22][23][24][26][27]
Company history
Cembra Money Bank traces its roots to Banque commerciale et agricole E. Uldry & Cie., founded in Fribourg in 1912 and later known as Bank Prokredit. GE Capital acquired Bank Aufina in 1997 and Bank Prokredit in 1998; the two businesses were merged in 1999 as GE Capital Bank, renamed GE Money Bank in 2006. In 2010, the banking business was transferred to a new GE Money Bank entity as part of a legal restructuring. In October 2013, the bank separated from GE, listed on the SIX Swiss Exchange and adopted the name Cembra Money Bank.[28][29][30][31]
The company expanded through acquisitions: Swissbilling in 2017, EFL Autoleasing in 2017 (integrated in 2018), and cashgate in 2019. In 2022 it acquired Byjuno; Byjuno was renamed CembraPay in 2023, and CembraPay merged with Swissbilling in May 2024. In 2021, Holger Laubenthal succeeded Robert Oudmayer as CEO.[32][33][34][35][36][37][38] [28][29][30][31][32][33][34][35][36][37][38]
Sources
- CEMBRA MONEY BANK — Full financial report (2025 Y)
- www.cembra.ch[6]
- CEMBRA MONEY BANK — Presentation (2025 Y)
- www.cembra.ch[9]
- www.cembra.ch[10]
- www.cembra.ch[20]
- mail.cembra.ch[21]
- www.cembra.ch[26]
- www.cembra.ch[27]
- CEMBRA MONEY BANK — Full financial report (2016 Y)[28]
- CEMBRA MONEY BANK — Full financial report (2014 Y)[29]
- CEMBRA MONEY BANK — Full financial report (2013 Y)[30][31]
- CEMBRA MONEY BANK — Full financial report (2017 Y)[32]
- CEMBRA MONEY BANK — Full financial report (2018 Y)[33]
- CEMBRA MONEY BANK — Full financial report (2019 Y)[34]
- CEMBRA MONEY BANK — Full financial report (2022 Y)[35]
- CEMBRA MONEY BANK — Full financial report (2023 Y)[36]
- CEMBRA MONEY BANK — Full financial report (2024 Y)[37]
- CEMBRA MONEY BANK — Full financial report (2021 Y)[38]
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