DraftKings Inc.

Overview

DraftKings Inc. is a digital sports-entertainment and gaming company whose offerings include online and retail sports betting, online casino gaming, daily fantasy sports, digital lottery courier services, and prediction markets. Founded in 2011 with a focus on daily fantasy sports, the company later expanded into sportsbook and iGaming products.[1][2] Its stated mission is to “make life more exciting by responsibly creating the world’s favorite real-money games, betting experiences and event contracts trading.” [3]

DraftKings’ consumer products operate in jurisdictions where permitted and are subject to local licensing and market access.[4][5] Its employee and office footprint spans six countries: the U.S., Bulgaria, U.K., Ireland, Israel, and Ukraine.[6] Revenue was $6.05 billion in fiscal 2025, and the company reported 4.0 million average monthly unique payers for that year.[7] [1]+6

Products & services

DraftKings’ Sportsbook offers fixed-odds wagers on sporting events, including live betting and Same Game Parlays that combine multiple outcomes from a single game. Its iGaming offering includes online slots, blackjack, roulette, baccarat and live-dealer games, with content developed in-house and licensed from suppliers. Daily Fantasy Sports (DFS), including Pick6, lets customers enter peer-to-peer contests; Pick6 features player-projection selections. DraftKings also operates a digital lottery courier through which customers can order official state lottery tickets, and DraftKings Predictions, a standalone app and website for trading event contracts tied to real-world outcomes, including sports and financial markets.[8]+7

DraftKings’ products use shared account-management and identity-verification capabilities and, in many cases, a common wallet and payment credentials. Its platform supports jurisdiction-specific configurations; recommendation features use customer activity and, for sportsbook recommendations, location. In 2025, Sportsbook revenue was $3.827 billion, iGaming revenue was $1.805 billion, and Other revenue was $0.423 billion, out of $6.055 billion total—approximately 63%, 30% and 7%, respectively. The company reported Sportsbook and iGaming together as 93% of revenue; it did not further disaggregate the Other category across products.[16]+3 [8]+16

Geographic presence

As of June 30, 2026, DraftKings’ online sportsbook operated in U.S. jurisdictions including Arizona, Colorado, Illinois, New York, Ohio, Pennsylvania, Puerto Rico and Washington, D.C., among others, as well as Ontario, Canada. Its retail sportsbooks operated in 15 listed U.S. jurisdictions, including Mississippi and Wisconsin, while its iGaming offering was available in Connecticut, Michigan, New Jersey, Pennsylvania and West Virginia, as well as Ontario.[19]

DraftKings reported its corporate headquarters in Boston, Massachusetts, and leased office, retail and lottery-operations properties in other U.S. locations and in Ireland, Bulgaria, Ukraine, Israel and the United Kingdom. These are office locations; the filing does not provide employee counts by location.[20] The reviewed filings do not disclose revenue by country or region; revenue is disaggregated by product category rather than geography.[18] [19]+2

Business segments

DraftKings reports one consolidated operating and reportable segment, rather than separate reportable segments for Sportsbook, iGaming, or individual geographies. Its revenue disclosures provide a product-based breakdown; these categories are not additional reportable segments.[21][22]

For the six months ended June 30, 2026, Sports revenue—covering online and retail sportsbook and Prediction Markets—was $1,986.4 million, approximately 64.3% of revenue. iGaming revenue was $923.2 million, or 29.9%; Other, primarily Fantasy, Lottery, and interest income on customer deposits, was $179.6 million, or 5.8%. Percentages are calculated from reported category revenue and total revenue of $3,089.3 million.[23][24] [21]+6

Company history

DraftKings was founded in 2011 by Jason Robins, Matt Kalish and Paul Liberman, initially as a daily fantasy sports (DFS) company. Its DFS platform launched in 2012. In 2014, it acquired competing DFS businesses DraftStreet and StarStreet. A proposed merger with FanDuel, announced in 2016, was abandoned in July 2017 after opposition from the U.S. Federal Trade Commission.[25]+2

In 2018, DraftKings expanded beyond DFS by launching its sportsbook in New Jersey. In 2019, it agreed to combine with sports technology company SBTech and Diamond Eagle Acquisition Corp.; the transaction closed in April 2020, and DraftKings began trading on Nasdaq as DKNG.[25]+3

The company expanded its media and gaming technology operations in 2021 by acquiring VSiN and BlueRibbon, and launched DraftKings Marketplace. In 2022, it completed its acquisition of Golden Nugget Online Gaming and launched sportsbook and iGaming products in Ontario. Later acquisitions broadened its offerings: Jackpocket added a digital lottery-courier business in 2024, and Simplebet added micro-betting technology that year. In 2025, DraftKings announced the acquisition of Railbird Technologies and Railbird Exchange and introduced its DraftKings Predictions app.[25]+8 [25]+13

Sources

• DraftKings Inc. — Full financial report (2025 Y)
  16 citations

  [1][2][3][4][5][7][8][9][10][11][14][15][16][17][18][20]
• careers.draftkings.com[6]
• sportsbook.draftkings.com[12]
• pick6.draftkings.com[13]
• DraftKings Inc. — Full financial report (2026 Q 2)
  5 citations

  [19][21][22][23][24]
• DraftKings Inc. — Full financial report (2024 Y)
  5 citations

  [25][28][31][32][33]
• www.draftkings.com[26]
• www.ftc.gov[27]
• www.sec.gov[29]
• www.draftkings.com[30]
• www.draftkings.com[34]
• www.draftkings.com[35]
• www.draftkings.com[36]
• www.draftkings.com[37]
• www.draftkings.com[38]